Resources

Data files

Data files are here. You can access individual files or download a compressed file (_Datasets.zip) containing all the data files used in the book.

R

R code is here. You can access individual files or download a compressed file (_R_code.zip) containing all the R files used in the book.

Excel

Excel spreadsheets are here. These show the workings of the confusion matrix, how to calculate probabilities from a logistic regression equation, and the BACA (business analytics capability assessment) survey.

You can access individual files or download a compressed file (_Excel.zip) containing all the Excel files.

Python

Python code and an equivalent chapter to the R chapter in the textbook are here. You can access individual files or download a compressed file (_Python.zip) containing all the data files used in the additional Python chapter.

Case studies

A case study of analytics in the higher education sector is available via the publisher’s companion Web site. See the case study blog entry for further details.